Why do so many people reach success and then fail?

“One of the big reasons is, we think success is a one-way street.  So we do everything that leads up to success, but then we get there. We figure we’ve made it, we sit back in our comfort zone, and we actually stop doing everything that made us successful,”  according to Richard St. John.

In this TED talk, Richard St. John reminds us that success is not a one-way street, but a constant journey. He uses the story of his business’ rise and fall to illustrate a valuable lesson — when we stop trying, we fail.  Check it out!

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